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[parent] [thread] 2 comments
1. cm2012+(OP)[view] [source] 2025-09-30 17:24:07
IG, TikTok, Meta have a lot of data they can use to do good ad targeting that is harder to apply to Google/iOS apps. Also has to do with the ad format, placement, etc.
replies(1): >>bradly+fw
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2. bradly+fw[view] [source] 2025-09-30 19:47:59
>>cm2012+(OP)
I get that but I’m surprised that Google doesn’t have that info too. Google’s ad biz is bigger than Meta’s.
replies(1): >>cm2012+Gd1
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3. cm2012+Gd1[view] [source] [discussion] 2025-10-01 00:42:10
>>bradly+fw
Some formats are better than others. The Meta products comparable to GDN (audience network, various banner ad placements in its platforms) also kind of suck. Google wishes they had a feed based website, thats where people respond to direct respond ads in a big way.
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