Experience leads to pattern recognition, and this is the tech community equivalent of a David Attenborough production (with my profuse apologies to Sir Attenborough). Something about failing to learn history and repeating it should go here too.
If you can take away anything from observing this event unfold, learn from it. Consider how the sophisticated vs the unsophisticated act, how participants respond, and what success looks like. Also, slow is smooth, smooth is fast. Do not rush when the consequences of a misstep are substantial. You learning from this is cheaper than the cost for everyone involved. It is a natural experiment you get to observe for free.
Being able to watch the miss steps and the maneuvers of the people involved in real time is remarkable and there are valuable lessons to be learned. People have been saying this episode will go straight into case studies but what really solidifies that prediction is the openness of all the discussions: the letters, the statements, and above all the tweets - or are we supposed to call them x's now?