The difference is now a large enough number of people are willing to publicly support this trash that he gets people telling him he's awesome for doing so, so he's happy to keep doing so on increasingly public platforms. He's essentially what happens if a reddit edgelord was a billionaire.
He's always been abusive, exploitative, and manipulative. His entire success is one long story of taking credit for other people's work, and just generally being an "I'm in charge" kind of POS.