There's no room left for innovation or competitive advantage. Its a commoditized market where they only make money when you buy their supplies so naturally they will engineer the product to work well with their supplies only.
This might be an opportunity for open source printer components. Maybe someone can create replacement parts to take out the "brain" of a small printer and replace that with a connected Raspberry Pi that doesn't change the print quality or reject 3rd party cartridges. I know there's likely a lot of settings in the software for head movement, ink usage, etc. so that might take some (possibly illegal?) reverse engineering. I'm a web software person so that idea may sound stupid to someone more knowledgeable.
What? A hackable, OSS printer whose manufacturer puts time and effort into reducing waste and creating the best, longest lasting ink on the planet would crush it.
Well, maybe not. But anytime anyone has said: “That’s it. There’s nothing more to do here.” It tells me there’s a complacent market ripe for disruption.
It SEEMS like you could make printer "kits" for people to assemble themselves, which would take bulk ink, and escape all of this nonsense. But then you'd have to sell it in stores, where HP, Epson, and Brother would act like any other large corporation to block chains like Best Buy and OfficeMax from carrying it.
Outside of our bubble nobody cares about that
There is always something you can do, we see it with phones, just add more gimmicks on top, the thing is smartphones are aimed at the general population and became a fashion/class/status symbol. Printers are just printers, they work just fine and most of them are used in pro environment (aka most people don't pay, maintain or replace printers).
> It tells me there’s a complacent market ripe for disruption.
Then let's disrupt coffee mugs, or the wheel... some techs are good enough that further """progress""" isn't required.
Most people who have issues with printers buy cheap ones and/or use them once every 6 months, they then proceed to complain that they don't work anymore and that all printers are bad. It's like buying a car and never doing any maintenance until it dies and then complain about reliability.
There's still room to improve insulation on mugs, and I dare you to go tell any car manufacturer that wheels are a totally solved problem with no room to improve (personally I'm hoping one of the airless variants gets to mass market so I never have another flat).
Some techs are good enough that people get complacent; that's not the same as running out of room to improve.
https://www.keypointintelligence.com/news/editors-desk/2018/....
I kind of want to spend some time on this printer thing, now!
From what I understand, once you get far enough above the SOHO market, even current printers are still that way. I suspect in the past, the small laser printer market was getting trickle-down benefits from technology innovations to service the commercial market, but now it's become its own free-standing market which no longer responds to the same signals.
It also makes me wonder if that's the road to an affordable, if overkill, printer-- a module that bypasses the scanning side of a used copier, and renders your PostScript data to it.