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[return to "Apple Stops Online Sales in Russia Over Ruble Fluctuations"]
1. mikhai+Y1[view] [source] 2014-12-16 19:20:32
>>colone+(OP)
A company makes a smart decision to pause sales in order to ensure they're not selling their products at a loss due to the drop on the value of rubies....

One shouldn't expect otherwise.

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2. antr+15[view] [source] 2014-12-16 19:50:00
>>mikhai+Y1
Certainly Apple is adjusting their prices, having said that, a company like Apple, with most of their revenues coming from non-USD currencies, I'm certain that they hedge a large portion of their non-USD revenues/gross margin. The extreme volatility in Russia calls for a revision in product prices, sales forecasting, and fx hedges.
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3. umsm+28[view] [source] 2014-12-16 20:15:08
>>antr+15
> most of their revenues coming from non-USD currencies

Is this true? Why are all major product releases in the US if most of their revenue is coming from overseas?

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4. shrtrn+M8[view] [source] 2014-12-16 20:21:51
>>umsm+28
Perhaps all non-USD currencies in total account for more than USD, but USD still makes up the largest single chunk of revenue?
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5. valara+tc[view] [source] 2014-12-16 20:57:14
>>shrtrn+M8
The Eurozone is a massive economic engine. Often depending on rounding, and who did the study will show a larger GDP for EU vs US.
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