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[return to "Apple Stops Online Sales in Russia Over Ruble Fluctuations"]
1. mikhai+Y1[view] [source] 2014-12-16 19:20:32
>>colone+(OP)
A company makes a smart decision to pause sales in order to ensure they're not selling their products at a loss due to the drop on the value of rubies....

One shouldn't expect otherwise.

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2. acchow+64[view] [source] 2014-12-16 19:39:56
>>mikhai+Y1
Apple could purchase FX swaps and charge customers a "FX fluctuation surcharge". That's better than shutting down the store...
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3. tjradc+O4[view] [source] 2014-12-16 19:47:17
>>acchow+64
That presumes they have some idea of the short-term forward volatility of the rubble, which no one does right now. Otherwise they have no idea what the surcharge ought to be.

Furthermore, setting up such things is not cost-free, and if the high-volatility situation is temporary (which is very likely) it could well be that it isn't worth the cost, complexity and risk.

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4. Camper+4b[view] [source] 2014-12-16 20:44:30
>>tjradc+O4
That presumes they have some idea of the short-term forward volatility of the rubble

My guess is that your typo isn't too far from the truth. Everything we've seen lately with regard to falling oil prices is geared towards attacking the Putin regime. Eventually the Russian people will find themselves living in a North Korean-style pariah state... or else they'll wake up and take drastic action to keep that from happening. Either way the medium-term outlook for the ruble is pretty much toast.

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