zlacker

>>nickpa+(OP)
Note that the fundraising banners are currently only shown to a small percentage of readers – these are the October pre-tests:

https://en.wikipedia.org/wiki/Wikipedia:Village_pump_(WMF)#W...

The actual fundraiser will come at the end of the year, when the banners will follow everyone visiting Wikipedia around for over a month (29th of November – 31st of December).

https://meta.wikimedia.org/wiki/Fundraising#Current_fundrais...

>>akolbe+P5
It seems odd to me that an organization would try to fund raise around the same time that lots of people have increased fuel bills from heating, and expensive festivals like Thanks Giving and Christmas to pay for. No doubt there's some reasoning behind it but I'd definitely have thought that fund raising at almost any other time would be more successful.

>>onion2+A8
"Around 31% of donations are made in December alone and 12% come in the final three days of the year.

Your donors often feel generous as the giving or holiday season approaches. Many will also be looking to make year-end donations for tax relief." [0]

[0] https://donorbox.org/nonprofit-blog/fundraising-season