citrik 10 minutes ago | link [dead]
I don't think the "in business to make profits" part is entirely true. Apple and Tesla are both leading examples of companies that are out for something other than profits first. You can say that shareholder interests and publicly traded companies require ... but at the end of the day those are two companies that don't let capitalist dogma drive their path. I wish there were more than a handful.
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Apple and Tesla just want to make great stuff. Not just great, esoteric stuff, but products that are also accessible to the mainstream. The profits are just a way of keeping score and giving them options for the future.
They're kind of like the Beatles, who as an organization always knew how to do things big commercially. But commerce is never what drove The Beatles. They understood that winning in the marketplace gave them more leeway to dream bigger and bigger.
It's easy to say, "why would a company want to exist besides to make profit?" But I think a company can be a creative outlet for its employees and shareholders, just like any other medium. The profits just ensure they have more creative control in the future.
There are a million reasons why I really want to like Apple. But I can't, because they use mostly trivial patents offensively against their competitors. That's not controlling one's own destiny, that's forcibly imposing one's will on others.
But the overall business goal is to make money, because unless they're making money they employees will not be able to continue making great things or doing great things.
Comments like that don't do anything other than push Apple fanboys to champion them even more, followed by Apple haters to criticise them even more.
I'm saying that management of Tesla isn't acting like a naive college kid giving away the store. There is a strategy. And the other auto companies will see it for what it is.