zlacker

100% agree. Office and Windows were hugely successful because they did things that users (and corporations) wanted them to do. The functionality led to brand recognition and that led to increased sales. Now Microsoft is putting the horse before the cart and attempting to force brand recognition before the product has earned it. And that just leads to resentment.

They should make Copilot/AI features globally and granularly toggleable. Only refer to the chatbots as "Copilot," other use cases should be primarily identified on a user-facing basis by their functionality. Search Assistant. Sketching Aid. Writing Aid. If they're any good at what they do, people will gravitate to them without being coerced.

And as far as Copilot goes, if they are serious as me it as a product, there should be a concerted effort to leapfrog it to the top of the AI rankings. Every few weeks we're reading that Gemini, Claude, ChatGPT, or DeepSeek has broken some coding or problem-solving score. That drives interest. You almost never hear anything similar about Copilot. It comes off as a cut-rate store brand knockoff of ChatGPT at best. Pass.