And they have a constant barrage of notifications, and they tap "Allow" on everything. It can be mind boggling if you spend your life in a developer-minded bubble. They watch ads. They sometimes like the ads and smile at them and don't skip them immediately.
Nothing much has changed since the times when you had to "fix" your aunt's computer in 2003 because it's "slow" and found a zillion toolbars and cleanup/speedup utilities.