Right but this ends up being a good approximation for geography because the reality of logistics is that you end up doing a cute n-ary search of the geography. When you know the regional hub you can say for certain a huge chunk of the US the zip code doesn't represent. And then you keep n-secting. Sometimes the land-mass you get at the end is specific enough for your uses.
You're not going to wind up with a situation where zip codes with the same regional marker end up on different coasts.