Oh yeah, I fully agree with the enshittification sentiment.
Admittedly, a DNS registrar for me personally is something I'd just swap without much thought but I can think of a few services I use where I wouldn't be so loosely coupled from the product if those founders were to exit.
It's a bit paradoxical on my part I think and I do wish we had more lifestyle businesses that don't have to become massive.
Mind you, I would have put iwantmyname in that basket now that I think about it.