Yes, but a segment of the domain market still buys their name domains and defends them on the Internet.
I bought my fname+lname domain a few years ago, but I'm not planning to surrender it to a random conglomerate.
> As in, in the early days of the internet until ~2010 where commercialization was only slowly picking up (or only concentrated to a few domains), the majority of domains were personal websites and blogs.
A deep part of me hopes this part of the market never dies, for the good health of the Internet's sovereignity.