For example, I completely trust Emacs maintainers, as I have yet to see any malice or dark patterns coming from them. The same applies to other free and open source software I use on a daily basis. These projects respect my privacy, have nothing to hide, and I have no problem trusting them.
On the other hand, I see more and more dark patterns coming from Apple, say when signed out of their cloud services. They pour millions into their privacy ads, but I do not trust them to act ethically, especially when money is on the table.
Does this not make sense?
That being said, I have seen "patterns" with open source software as well, so I'm hesitant to agree on trusting it. But that's a different problem.
I also know how little hardware, microcode and firmware can be trusted, so that doesn't help either.