For example http://news.bbc.co.uk/2/hi/uk_news/426092.stm is why british people of a certain age all know the phrase "Malaysian gambling syndicates" and associate it with random blackouts.
> foreign interest in US sport is limited.
I am pretty sure that American baseball is very popular in the Carribbean and Japan. And American basketball is very popular in China due to the legacy of Yao Ming.