zlacker

Just guessing, but OF's social interaction (or "interaction", if you will) with creators was more appealing whilst we were all starved for human connection.

>>eszed+(OP)
There's various places where you can talk directly with the person offering their services though, that's not something OF newly introduced to the internet -- if that's what you meant by their "social interaction" since I haven't used OF so could be missing a detail

>>lucb1e+L9
Yeah, it sounds like nothing they did was really new (though maybe packaged and marketed in fresh ways), but did manage to line up with the zeitgeist - perhaps including the Pandemic - in ways other companies didn't.

It's all in the timing, sometimes.