unless you’re running a company into the ground and getting a bailout from your rival who is trying to delay an antitrust suit, then you’re not doing Steve Jobs correctly
Their company isn't just a business, it's a cult, and they're the Founder (notice the capital "F") and part of being in charge of this cult is asserting dominance over others. Steve knew to rarely pull this outside of tech executive circles; the new generation doesn't seem to keep it in SV. Musk is the go-to example but Altman's turning that way too.