zlacker

> What happens instead is companies keep rewarding executives by increases in revenue, they keep rewarding product managers similarly, and product managers selectively choose metrics that optimize immediate revenue, at the expense of brand loyalty.

While I'm not advocating for the growth mindset, you seem to be neglecting why, exactly, most executive incentive packages so frequently include stock options. They are directly intended to defer the rewards over a defined vestment period to align their incentives for the long term success of the company.