zlacker

The Apple adverts push the fact that the 15 is titanium. That's it.

The ad I keep seeing doesn't even hint at why Titanium matters. No matter, the point is, evidently the technical aspects don't seem to matter.

>>chiefa+(OP)
Titanium matters for lightweight that is one of the important spec for some people. They aren't good at advertising this (or don't want to advertise much to make heavier again in the future?)

>>fomine+dk
But they don't even say that. As if everyone knows that? And no technical improvements? But then again, the new USB C with out of date max data throughput is nothing to brag about.

>>fomine+dk
You wouldn't notice it, the difference in weight between aluminum and titanium phone shell is negligible compared to the weight of the glass, battery, and PCBs combined.

Titanium sounds cool, it sounds luxury, it's a marketing hack. Like <strike>"aircraft-grade"</strike> "space-grade" aluminum. Nobody is launching their aluminum phones at escape velocity. It's 100% for marketing reasons.

I have some titanium spoons, I feel into the trap too.

>>dheera+aw
> You wouldn't notice it, the difference in weight between aluminum and titanium phone shell is negligible compared to the weight of the glass, battery, and PCBs combined.

The previous iPhone Pro's have a stainless steel shell, not aluminum, and the ~30 gram difference is noticeable.

Of course, they caused this problem themselves by using stainless steel rather than aluminum like the regular iPhones, but they are nonetheless solving a problem with the titanium frame.

>>dheera+aw
I went into an Apple Store and did in fact notice it: it’s quite obvious. I would suggest you do the same before just assuming it’s the same.

>>wilson+jC
30 grams is about the weight of a slice of bread or 5 US quarters (5.6 g each).

>>chiefa+(OP)
Old trick. Regular Car Reviews 2013 Ford Fusion Titanium AWD: Regular Car Reviews https://www.youtube.com/watch?v=OIZdDi5V7M4