zlacker

Of course large companies are always a bit schizophrenic with different departments moving in different directions, but I think fundamentally 1995-2000's Microsoft was trying to improve the web, and get people to use it. Just as Google does now they tried to blur the line between desktop and web, just that where Google is trying to move all desktop functionality to the web interface, Microsoft was trying to make all web functionality accessible in a desktop interface.

Explorer and Internet Explorer were deeply married, with the ability to set web pages as desktop background, the Explorer of Windows 98 having a "sidebar" that was an HTML page, the ubiquitous help format being compressed HTML pages with index and search, ActiveX giving webpages desktop-application-like powers, JScript being a powerful javascript-compatible automation language for Windows. Windows was full of web technologies in the dot-com era, many bringing web and desktop closer together. This stopped an reversed course in the early 2000s. You could now say that's classic embrace-extend-extinguish, but the collapse of the dot-com bubble explains explains the sudden lack of investment and increasing distance between desktop and web just as well.