>>nvegat+(OP)
But the "reach" is _not_ just a function of how many users the company has, it's also what they do with it. If you have only one user who generates convincing misinformation that they share on social media, the reach may be large even if your user-base is tiny. Or your new voice-cloning model is used by a single user to make a large volume of fake hostage proof-of-life recordings. The problem, and the reason for guardrails (whether regulatory or otherwise), is that you don't know what your users will do with your new tech, even if there's only a small number of them.