zlacker

Depending on options, there are at least 2-4 different US-made SUV models that cost half as much as a BMW X1, which is not exactly expensive afa BMWs go.

The "Apple is expensive"-myth has been perpetuated since the days of 8-bit computing. Less expensive computers are cheaper because they have fewer features, use inferior parts, and are simply not as performant. But all that is behind us with Apple Silicon. Now you'd be hard-pressed to find a PC that performs half as well as the current line up of low-end Macs for their price.

>>Maursa+(OP)
There are workloads where a high-end PC outclasses a Mac for the same money (think top-end GPU or lots of memory, Apple doesn't have the first and wants a king sized markup for the second).

For most entry level stuff performance is not that important so that's not the metric where customers focus on (price is). A desktop all-in-one from e.g. Lenovo starts at 600 euro's, the cheapest iMac starts at 1500. A reasonable Windows laptop starts at around 400 euro's while MacBook air starts at 1000 euro's. It's not that the Apple machines aren't better, it's just that lots of folks here don't want to pay the entry fee.

Same reason most people here don't drive BMWs but cheaper cars.