Don't tell me you forgot Yahoo, Excite, Altavista, Lycos, and all those other search engines existed! Lycos also had hotbot and tripod.com, back when homepages were your internet presence instead of social media.
Maybe Google had results that were a bit more relevant and won that competition, but they didn't Change Everything.
It's as if you brought up the first Motorola phone or blackberry and compared it to the iPhone saying it was just ok.
Who do you think it would have been competitive for?
The GPT LLMs just raise the bar for information retrieval. And so it goes.