The article was talking about risk. Risk isn't binary, if it was then there wouldn't be a risk...
> minor risk to reputation
I think the article, and at least from some candid comments in this thread, indicate that people perceive this risk as much more than minor. Almost as if not being labeled a racist or sexist or homophobic (founded or not) is worth a few $m lost from the inaction taken to avoid that labeling.
Like what do they do if a man falsely accuses them of some trespass?
The premise that powerful men having interactions with women is risky isn't proven, there's all sorts of evidence to the contrary, where egregious behavior is ignored. Recent years there have been some consequences for things like physical sexual assault, not widespread consequences for misinterpreted advice.