Just like how these people are seeking someone to blame, you are seeking the same when you blame the media. It's not just the media, what's going on here is something we're all responsible for.
The phenomenon isn't something created by the media and deployed into society. The origins of cancel culture and most of this outrage come from extremist leftist elements from students in college campuses. The media just made the spreading of this phenomenon faster.
You can't really blame social media either. Because we control what goes onto social media. We're responsible for the news on our social feeds.