Wow! That’s incredible. How does something like this pass muster? Hey let’s find every negative stereotype about a class of people and let’s tell them to be less of that stereotype! Nice.
>>mc32+(OP)
This is basically Silicon Valley mentality broadening its influence. I would guess - just a guess - that a corporation like Coca-cola sees this kind of stuff heralded in Silicon Valley and things "hey we can be hip too!"
>>walked+Fg
This isn't just SV. I'd argue that it arose from academia, and slowly crept into SV from that. I see it in the media and most large companies with a powerful HR department.