"Merchandizing, where the real money from the movie is made."
I recently passed through the town of Weed, California and bought a tie-dye hoodie from a gas station with the town name on it. Didn't need the hoodie, but they sold them so I bought one for the novelty. Voilà! Business angle.
>>_under+(OP)
Probably they are not interested in this bad humor and selling hoodies. Also not everything in life is counted in dollars, selling a hoodie with a rapey joke? You think they need that.