One area to look is politicians apologizing for being wrong and the extent that is treated a weakness by their political opponents.
I think a society where the better choice of action is to own up to a mistake makes for a better society.
Apologies, in 2020 USA, just put a giant target on your head and don’t seem to be making much of a positive impact. Change that, you change the game.
People like their scalps too much right now.