Vote with your wallet.
I've seen a company try to build a streaming/DVR box. It failed for a bunch of reasons but among those was that it wasn't expected/able to spy on the user and monetize the data—all its competitors did, and they all sold their devices, retail, for right at what these devices would cost the manufacturer to build them (in part, but not entirely, because they're subsidized by spying), so if they wanted to make any money and wanted to actually get on store shelves (often a minimum margin required) they were talking a significantly higher price; meanwhile most people aren't even aware that their competitors are spying on their users in some super-creepy ways, so that's a really hard sell, especially if you aren't already at or beyond feature parity.