Its like, "Doctor, why dont we just apply pressure on the tumor until it starts to grow at more reasonable rates!".
No. When you find cancer, you try to eliminate it.
Facebook is exactly this -- cancer. They have been aggressively monopolizing software for socializing so that they can arrive to the dominant position they are in now.
Until Facebook becomes more transparent w.r.t how they use the user data and until Facebook gives users autonomy -- they need to be regulated. We need to define constraints regarding how they present and manipulate user data and interactions.