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[return to "Apple Stops Online Sales in Russia Over Ruble Fluctuations"]
1. mikhai+Y1[view] [source] 2014-12-16 19:20:32
>>colone+(OP)
A company makes a smart decision to pause sales in order to ensure they're not selling their products at a loss due to the drop on the value of rubies....

One shouldn't expect otherwise.

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2. vegabo+6c[view] [source] 2014-12-16 20:54:09
>>mikhai+Y1
Except that AAPL and others will almost certainly have rolling hedges and be essentially unaffacted by this move until they purchase new stock for payment after hedge horizon and/or larger than the hedge size (unlikely since demand will have contracted). This is therefore most likely simply a decision by AAPL not to want to sell product "off market" even if their margins would be safe, or a pure treasury profit directive (benefiting from their hedges directly and not using them to subsidise Russian purchasers).
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