This is a company that is actively shooting itself in the foot on all fronts and by the time they realize it’s gone too far they won’t be able to turn the ship fast enough.
I’ve got friends who’ve moved from AWS-centric roles to Azure-centric, prime is a dead product walking, twitch is unprofitable, Alexa is dead, and their original business is squeezing users, drivers, and employees. A strong viable Amazon.com alternative and they are done.
I remember one move I made to a new city. I'd downsized a bunch of my stuff and got settled in pretty quickly. Everything was right with the world except my Harmony remote didn't survive the move and my guitar hanger got left behind.
So I looked at Amazon to at least get a baseline price for these two things, and they offered to deliver both of them to my door in a couple of hours.
I sanity-checked the prices and they were fine.
"What is this wizardry," I thought to myself, when I had both items at my door in a couple of hours.