zlacker

>>hadisa+(OP)
Well done. My team built this at Disney six years ago when we were trying to solve content discovery problems. The problem with endless carousels of thumbnails is that it really doesn't draw you in. Sometimes you just need to drop people into content like it's channel surfing.

Netflix tried something similar a few years ago, but in my opinion it missed a critical ingredient, which was dropping people into the middle of content at a compelling point.

Really like the execution here. YouTube take note.

>>madrox+OK
Can you give any insight into why these projects were canceled at Disney or Netflix?

>>newswa+WL
I can't speak to Netflix. At Disney the willingness to experiment with streaming UX was thin on the ground six years ago. It was about making something that felt like a direct Netflix competitor. Other experiments have shipped since then, like co-viewing.

I actually believe TikTok is more of the spiritual inheritor of this kind of project more than any other platform.

>>madrox+Gm1
I guess what I am trying to ask is why was UX research "thin on the ground" (lovely expression, never heard it before). Was it a profit loss thing or more like the progress wasn't fast enough