- Their previous game Divinity: Original Sin 2 was critically acclaimed, very popular for a pretty hardcore CRPG, and had long legs.
- DnD has a lot of brand power and has been strongly in the zeitgeist for years.
- There's a big cohort of millennials who have strong nostalgia for Baldur's Gate and who have plenty of money to buy games (if not time to play them).
- The Early Access release for this game was wildly popular beyond the developer's expectations, and maintained interest for years.
I definitely underestimated the brand power of DnD and Baldur's Gate because they aren't very important to me, personally. But also there have been a load of really good CRPGs in recent years and there seemed to be a pretty low ceiling to how much interest they could get. Tyranny, Pillars of Eternity, Pathfinder: Kingmaker, and a few others were amazing and beloved CRPG games but were lucky to have a tenth of the success of BG3. But those games were generally less accessible, mostly not multiplayer, and again lacked the brand power.
I think Larian’s approach to multiplayer is the important bit. I would be curious about the stats of how people play it.
I feel like once you have done a couple CRPGs you’ve kind of seen it all. I’ve done divinity and kingmaker. I can’t really be motivated to do tyranny or the other pathfinder game by owlcat. It’s just so samey.
I will grant, Larian’s divinity 2 did feel a bit different. They managed to make combat feel more interesting. And playing split screen with the wife made it much more enjoyable. Optimistic they’ve done it again here.
No, this is wildly beyond expectations. They sold 2.5M copies of BG3 in Early Access (>500k in July alone) which is already amazing, but one might have expected it to eat into their launch day numbers as most of the fans already bought in during EA. Instead it it looks like they probably sold ~10M more copies just in the 3 days after launch.