zlacker

>>robbie+(OP)
The reality is that Apollo doesn't serve intrusive ads, and thus, every user using Apollo instead of their own first party apps is lost revenue. Unfortunately, reddit is in that late stage monetization step where they need to prove they are capable of big revenue to justify a high IPO share price.

One can only hope there'll be a watershed moment like the one that killed Digg. So far, reddit has been very careful raising the temperature so as to not scare the frog before it's dead.

>>api_or+vL
> every user using Apollo instead of their own first party apps is lost revenue

That's maybe true as a first-order effect.

But, for the ads that everyone else sees to be worth anything, the site has to be worth visiting at all. If your most dedicated/prolific users mainly post/comment using third party apps, then making their experience worse will reduce the quality of the site overall (even if you start getting revenue on behalf of those dedicated users).

It strikes me as a very shortsighted move.

>>xavdid+521
Short-sighted is presumably what they want: pump and dump onto the public market so early investors and founders get their payday and ride off into the sunset on bags of money while "the market" eats the losses and the slow (or maybe fast and painful) demise carries on for the next 3-10 years.