Cicero on the primary goal of oratory:
"As, therefore, the two principal qualities required in an Orator, are to be neat and clear in stating the nature of his subject, and warm and forcible in moving the passions; and as he who fires and inflames his audience, will always effect more than he who can barely inform and amuse them..."
Cicero describes the problem the OP reports:
"But let us return to Calvus whom we have just mentioned,—an Orator who had received more literary improvements than Curio, and had a more accurate and delicate manner of speaking, which he conducted with great taste and elegance; but, (by being too minute and nice a critic upon himself,) while he was labouring to correct and refine his language, he suffered all the force and spirit of it to evaporate. In short, it was so exquisitely polished, as to charm the eye of every skilful observer; but it was little noticed by the common people in a crowded Forum, which is the proper theatre of Eloquence."
Nuanced communication not working at scale, 2100 years ago.
[1] https://www.gutenberg.org/cache/epub/9776/pg9776-images.html
2000+ year old source, calling that _authoritative_ is a wild stretch
I know the HN crowd is dismissive of old stuff, because fields like math and science advance fast enough that nobody calls (say) Pythagoras or Archimedes "authoritative", but the art of convincing other humans remains essentially the same.