Strategy: “We should spend the first part of our response strongly laying out the case for why the organizer’s conduct was immoral, unacceptable, and arguably illegal, in detail, and only then follow with our usual talking points about worker safety,” Zapolsky wrote. “Make him the most interesting part of the story, and if possible make him the face of the entire union/organizing movement.”
As applied: “I was frustrated and upset that an Amazon employee would endanger the health and safety of other Amazonians by repeatedly returning to the premises after having been warned to quarantine himself after exposure to virus Covid-19,” he said. “I let my emotions draft my words and get the better of me.”
odd edit: Just in case. I was kinda doing a fair amount of shorts on Amazon lately, so my opinion is not unbiased.
I looked online and I was only able to find one example of what I was thinking of ( https://awwmemes.com/i/spreads-message-of-anti-capitalism-fr... ). The one I remember was equally silly along the lines of "hates banks, uses money = hypocrite".
I will keep digging, because I know what I am looking for and it is not ancient history. I should have it somewhere.
It's like saying:
"Kidnapped victim runs away by shooting the captor's knee...
with the captor's gun, hypocrite much?!"
The message sticks with you. Look at me. It has been years now and I just remember the message despite not remembering the exact words.
Just for that reason alone I was surprised/grateful, I did not see that great a push from ad industry to use memes yet. There are clearly some thinly disguised ads, but the various communities tends to weed them out fast.