When we first moved to our rural area here the high speed wireless situation was atrocious and we found that because of that the local gas station & convenience stores still had a pretty active business renting DVD/BluRay movies. Until we could finally get decent high speed Internet without caps, we did that (and bought BluRay discs as well) which was only about 5, 6 years ago.
There was something quite nice and nostalgic about it.