zlacker

In the beginning they were not, but it is changing. With Netflix price hikes (about +40% in 10 years, inflation adjusted), competing streaming platforms, each with their own exclusives, and crackdowns on shared accounts, "pausing" is becoming more and more common.

People don't need more than one streaming platform for "background noise", and switching to the one with the most popular shows of the month makes a lot of economic sense. At the end of the year, it can easily save you hundreds of dollars, and the bigger the amount, the more people are going to do the maths.

Maybe an annual Netflix subscription is planned.