To me, a "bro" is a dumb, fratboy version of a man, which makes the name hilariously perfect. If you're feeling oppressed and excluded by a command name, your real problems lie elsewhere.
Poor choice of language can set up an exclusionary environment.
To you, this may be funny.
To me, your accusation of humorlessness reminds me of people who engage in sexually harassing "jokes" in the workplace, and then try to get away with it by using "humor" as an excuse.
You aren't the one who gets to decide when other people feel uncomfortable.