>>ed_mer+Ob
Nothing but ego frankly. Apple had no problem settling for a small market share back in the day... look where they are now. It didnt come from make-believe and fantasy scenarios of the future based on an unpredictable technology.
Still with a small market share. They only figured out how to extort the maximum amount of money from a smaller user base, and app developers, really anyone they can.
>>lepton+aI
I guess a quarter of the smartphone market (leader), half of the tablet market (leader) and a tenth of the global pc market (2nd place) / 6th of the usa/europe market (2nd place) being a small market share is a take.