Out of all of the tech organizations, frontier labs are the one org you'd expect to be trying out cutting edge forms of support. Out of all of the different things these agents can do, surely most forms of "routine" customer support are the lowest hanging fruit?
I think it's possible for Anthropic to make the kind of experience that delights customers. Service that feels magical. Claude is such an incredible breakthrough, and I would be very interested in seeing what Anthropic can do with Claude let loose.
I also think it's essential for the anthropic platform in the long-run. And not just in the obvious ways (customer loyalty etc). I don't know if anyone has brought this up at Anthropic, but it's such a huge risk for Anthropic's long-term strategic position. They're begging corporate decision makers to ask the question, "If Anthropic doesn't trust Claude to run its support, then why should we?"
I come from a world where customer support is a significant expense for operations and everyone was SO excited to implement AI for this. It doesn't work particularly well and shows a profound gap between what people think working in customer service is like and how fucking hard it actually is.
Honestly, AI is better at replacing the cost of upper-middle management and executives than it is the customer service problems.
There are legitimate support cases that could be made better with AI but just getting to them is honestly harder than I thought when I was first exposed. It will be a while.
With "legacy industries" in particular, their websites are usually so busted with short session timeouts/etc that it's worth spending a few minutes on hold to get somebody else to do it.
These people don't want the thing done, they want to talk to someone on the phone. The monthly payment is an excuse to do so. I know, we did the customer research on it.
Again, this is something my firm studied. Not UX "interviews," actual behavioral studies with observation, different interventions, etc. When you're operating at utility scale there are a non-negligible number of customers who will do more work to talk to a human than to accomplish the task. It isn't about work, ease of use, or anything else - they legitimately just want to talk.
There are also some customers who will do whatever they can to avoid talking to a human, but that's a different problem than we're talking about.
But this is a digression from my main point. Most of the "easy things" AI can do for customer support are things that are already easily solved in other places, people (like you) are choosing not to use those solutions, and adding AI doesn't reduce the number of calls that make it to your customer service team, even when it is an objectively better experience that "does the work."