I don't see ads, thanks to ad blocking tech in browsers and smartphones. Any time that happens to fail and I get to endure an ad, I am amazed that regular people without ad blocking tech can endure this onslaught.
The time to negotiate a "middle ground" is long past. Let's not even entertain that idea.
An acceptable middle ground could have been designated areas for ads, which you have to seek out to see them. Think of the Yellow Pages.
Ad companies need to be reined in. They cannot control themselves. They are lobbying against all limits and controls. The only solution is to eradicate ads entirely and to make sure that anyone who gets that idea will never get it again.
This is a terrible idea. Users should have choice & control.
I'll say something that on the surface level seems controversial, at least to HN: Some users prefer ads. And those users should be allowed that choice.
Ads are part of a value exchange. It's disingenuous, imho, to frame the question as "Do you want 'X' with or without ads?" Absent any other criteria most people would naturally say without ads. But I feel it's disingenuous because it overlooks the value exchange.
A better example: Would you prefer Netflix with ads for $7.99/month with ads, or $17.99/month without ads?
A lot of people are choosing the ads tiers. It's the fastest growing tier. Personally, I have the ads-free tier, but I can make that choice for myself. The people wanting the ads tier should be able to make that choice too. I don't see the value in taking it away from them.
I don't deny there are bad experiences. I do think Samsung is making a mistake & damaging customer trust with the refrigerator thing. I likely won't be buying one in the future.
Like anything, advertising can be done well or it can be done badly. I don't use Instagram myself, but I have a lot of friends who love fashion who do & say they're on their to follow brands & find deals. They find the ads a good way to discover some new fashion product & snag a good discount.
Likewise Amazon sent a catalog to my house. My kids are using it to think of what they want to ask Santa. A catalog is basically a book of ads.