I don't need or want their data. It's a liability. They pay a monthly subscription. I want their money. Not their data.
I did maintain the Apple account for a previous place where I worked though, and holy hell that sucks. Not so much the day to day work, but being from the Scotish part of Denmark, it hurt my soul to pay them money (it wasn't even mine) to use their platform. Not sure if Google is as shit, never tried their store from the developer side.