Consider Database-as-a-service companies: They're not incentivized to optimize on CPU usage, they charge per cpu. They're not incentivized to improve disk compression, they charge for disk-usage. There are several DB vendors who explicitly disable disk compression and happily charge for storage capacity.
When you run the software yourself, or the model yourself, the incentives aligned: use less power, use less memory, use less disk, etc.
Wait, no, sorry... that doesn't quite "paint the right picture".
The "single use" SSDs are 75 times cheaper than storing the data in the cloud.