zlacker

>>iambat+(OP)
It seems unlike digital ads, the billboard ROI is quite low

Where I live it’s mostly ads for injury attorneys and strip clubs.

I’d be fine without them

>>ripped+H1
Billboards are expensive and untargeted, so you need very high profit per acquired customer. Hence: law firms, sports betting, etc. Or you can go the long-term brand awareness route, hence alcohol, fast food, etc.