Increase fuel economy -> Introduce fuel economy standards -> Economic cars practically phased out in favour of guzzling "trucks" that are exempt from fuel economy standards -> Worse fuel economy.
or
Protect the children -> Criminalize activites that might in any way cause an increase in risk to children -> Best to just keep them indoors playing with electronic gadgets -> Increased rates of obesity/depression etc -> Children worse off.
As the article itself says: Hold big tech accountable -> Introduce rules so hard to comply with that only big tech will be able to comply -> Big tech goes on, but indie tech forced offline.
This is a way to regulate political speech and create a weapon to silence free speech online. It's what opponents to these measures have been saying forever. Why do we have to pretend those enacting them didn't listen, are naive, or are innocent well intentioned actors? They know what this is and what it does. The purpose of a system is what it does.
Related to this, and one version of a label for this type of silencing particularly as potentially weaponized by arbitrary people not just politicians is Heckler's veto. Just stir up a storm and cite this convenient regulation to shut down a site you don't like. It's useful to those enacting these laws that they don't even themselves have to point the finger, disgruntled users or whoever will do it for them.