I was on the set for one of the productions, and I'll just say at the time I thought the experience was a one-off for one of the bigger productions they've put on. Since reading other people's stories, it seems more a case where the pressure to push, push, push for the next big video is a ginormous machine that grinds people pretty hard.
An early stage startup, with a few employees, pushing to hit some milestone, could survive like that a while. But you can only burn through so many creative minds driving them at 110% all day like that. IMO, you have to find a sustainable burn rate that might be too much for some, but isn't going to drive away everyone desiring normal family / outside work life balance, especially 5-10 years into an org's lifetime.
MrBeast (the org) has hundreds of employees and probably 5-10 major active productions (in pre-prod, prod, and post-prod). They've achieved a lot of impressive results, but they also get to cut a lot of corners traditional media (Hollywood, TV production) can't due to labor laws and unions.
Edit: Not to mention, the 'No does not mean no' section was a bit alarming. There are plenty of times when no most certainly means no, and you can really damage business and personal relationships if you can't figure those out.
is it the same "temporarily embarrassed millionaires" shtick the american dream brainwashed americans with?
if you have that much drive and want to invest so heavily in work - do yourself a favour and do it as a leader where you call the shots and have the equity instead of as a follower.
I was working at Tesla on the CapEx team, and unless you were doing something "interesting", like going to Tahoe or something, then you were expected to be in the office on Saturday and Sunday.
I worked my ass off, pulling 70 hour weeks, catching naps in a conference room when there was a big push. I learned to be energized by my work, seeing the factory cells come together gave me this giant rush. Eventually, I got the thought you had but i worded it differently. "I will never be Elon, working for Elon".
So when Covid hit, i got put fully remote and started having some conversations with potential clients to launch my own consultancy. After a couple of months, our managers told us to start coming back into office. I had gotten some traction with the consultancy, so i decideded to "do [myself] a favour and do it as a leader where [i] call[ed] the shots and have the equity instead of as a follower."
At first it was great! I was learning an absolute ton, designed my own website from scratch, wrote a bunch of automation code, my sales ration was like 85% because i was just calling on all my old associates and references of references... life was great!
Then after i scaled, I realized I wasn't actually doing anything... I have these meetings, and my schedule is always swamped with evaluating this peice of software/this person, generating "Work" for different people, and i freaking hated it! I stopped learning... I had no peers, only employees. I had "Mentors" but my consultancy was so nitch so outside "Executive mentorship" i had no one to guide me. I tried to focus on growth opportunities within the company, scaling different verticles as different companies and other things to keep my mind working, but i slowly but surely lost interest. I couldn't push myself 70 hours a week because i didn't have anyone pushing me, and i hated "Consulting".
but every chance i got i would be watching drone videos over the Giga Texas progress. I kept up with every SpaceX, Tesla update ever...
And suddenly i realised, i deeply missed working at Tesla... i don't want to be Elon...
But that Elon is building some pretty cool shit, and factories, robots, automation is super cool and fun.
So i sold my consultancy for 1.5X revenues (Pretty shit deal but i wanted out). It didn't give me fuck you money but i could have chilled for a bit...
but now I'm happily working my ass off back at Tesla, fulfilling Elons dream. But i get to "Give up my life" to get to play with robots all day. I'm learning a ton again, i love my team, and i've never met a smarter group of people.
I agree that doing meaningless work is soul crushing even if well-compensated.
It seems like it ought to be possible to do meaningful work without working 80 hour weeks, but maybe not!
And owning your own business isn't necessarily an easy 40 hours a week and don't think about it when you're not working, but sounds like you did have a lighter schedule? Or actually you didn't mention that! If you traded a 70-hour week as a well-compensated employee doing meaningful work for a 70-hour week being your own boss with possibility of making more money doing meaningless work -- yeah, I would make the same choice between those two! But I'd rather not have a 70 hour week, be reasonably compensated, and do meaningful work, if that were an option...
But we kind of forgot what we're talking about here... pretty sure nobody working for Mr Beast thinks it's meaningful work, and if they do, I'm worried about them.