I don't follow or watch Mr Beast videos, but from what I've seen, they are largely driven by a money fetish and as far as "creativity", it feels on par with the more boring "What would you rather" conversations I had in middle school.
Maybe he has unlocked the key to virality by vigorously analyzing data, but looking at his videos, at a glance, it seems to more be formulaic, predictable, and simply having an actual budget that sets it apart (if it is actually set apart, as I find it hard to tell how much of it is others copying his work versus hius work being unoriginal).
if it comes at the price of having it subsidised by the likes of mrbeast, i'm all for it. same trade-off as getting ads on instagram to enjoy it as a free service.