- OpenAI approached Scarlett last fall, and she refused.
- Two days before the GPT-4o launch, they contacted her agent and asked that she reconsider. (Two days! This means they already had everything they needed to ship the product with Scarlett’s cloned voice.)
- Not receiving a response, OpenAI demos the product anyway, with Sam tweeting “her” in reference to Scarlett’s film.
- When Scarlett’s counsel asked for an explanation of how the “Sky” voice was created, OpenAI yanked the voice from their product line.
Perhaps Sam’s next tweet should read “red-handed”.
That is what matters. OWNERSHIP over her contributions to the world.
If someone licenses an impersonator's voice and it gets very close to the real thing, that feels like an impossible situation for a court to settle and it should probably just be legal (if repugnant).
Because then the actual case would be fairly bizarre: an entirely separate person, selling the rights to their own likeness as they are entitled to do, is being prohibited from doing that by the courts because they sound too much like an already famous person.
EDIT: Also up front I'm not sure you can entirely discuss timelines for changing out technology here. We have voice cloning systems that can do it with as little as 15 seconds of audio. So having a demo reel of what they wanted to do that they could've used on a few days notice isn't unrealistic - and training a model and not using it or releasing it also isn't illegal.